The three scopes of a Business Plan
The Business plan is much more than a document used to obtain debt of equity funds by a third party. It is indeed a planning tool useful for:
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defining the BUSINESS STRATEGY - validating the business model, defining the framework of the proposal and its market positioning, clearing the short to long term entrepreneurial goals, and analyzing the risk factors tied to the evolution of the competitive and economic context;
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drafting the OPERATING ACTIONS of the project - assessing the concrete actions necessary to implement the business strategy, in terms of resources and production/logistics processes, organization roles and tasks, products and pre and post-sale services, marketing and promotional activities;
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assessing the FINANCIALS of the investment - carrying out a forecast of the costs and the revenues, the allocation of the resources, the break-even analysis, the performance assessment and sensitivity analysis of specific input variables.